Rajiv Lamba
Rajiv Lamba - Founder CEO SurveySensum
A seasoned Market Research expert, Mr Rajiv Lamba is the Founder and CEO of NEUROSENSUM & SURVEYSENSUM and firmly believes in building ‘Quality Leaders for Tomorrow' In 2018, he launched NEUROSENSUM- revolutionizing the Indonesian Market Research industry by combining conventional research methods with a neuroscience-based approach using EEG, Eye Tracking, Facial Coding etc to bring insights that transformed the consumer industry in Indonesia. He was amongst the very few to introduce the concept of data visualization and neuroscience in the Indonesian market. He has talked about how NeuroSensum is bringing deeper insights into the world of Market Research with technology on multiple channels like Forbes Indonesia, Pitch deck Asia, CNN Indonesia, IndoPos, and was featured in SWA, Asia Research Media, and The Jakarta Post. Rajiv also launched an AI-Enabled Customer Feedback management platform called SURVEYSENSUM that collects, delivers, and analyzes valuable customer feedback and data in real-time, enabling enterprises/SMEs to get meaningful insights at an affordable price. Currently, SurveySensum is working with the Automotive, Insurance, Banking and Healthcare Sectors and helping them move from the traditional survey to online methodology- bringing them insights in real-time & saving them huge costs. Amongst the 100+ clients they work with, some of them are Mercedes, BMW, Nissan, Honda, Allianz Insurance, Manulife Insurance, Apria Healthcare etc
SOCIAL MEDIA
EPISODES
by The EOA Pod
Rajiv Lamba has worked in Southeast Asia, mostly Indonesia, for more than a decade. After his first successful exit he decided to roll the dice again and embark on a new business in market research and eventually founded a competitor to the famous Qualtrics survey company, SurveySensum. After getting to Rajiv and the companies he founded, we dive into the world of SAAS. We discuss the differences between SAAS in the East and West, product iterations in SAAS, how to sell SAAS, and ultimately what it takes to be successful in B2B SAAS in Asia. If you need to learn about SAAS or get caught up with the space this is an episode for you.
Rajiv Lamba
Rajiv Lamba - Founder CEO SurveySensum
A seasoned Market Research expert, Mr Rajiv Lamba is the Founder and CEO of NEUROSENSUM & SURVEYSENSUM and firmly believes in building ‘Quality Leaders for Tomorrow' In 2018, he launched NEUROSENSUM- revolutionizing the Indonesian Market Research industry by combining conventional research methods with a neuroscience-based approach using EEG, Eye Tracking, Facial Coding etc to bring insights that transformed the consumer industry in Indonesia. He was amongst the very few to introduce the concept of data visualization and neuroscience in the Indonesian market. He has talked about how NeuroSensum is bringing deeper insights into the world of Market Research with technology on multiple channels like Forbes Indonesia, Pitch deck Asia, CNN Indonesia, IndoPos, and was featured in SWA, Asia Research Media, and The Jakarta Post. Rajiv also launched an AI-Enabled Customer Feedback management platform called SURVEYSENSUM that collects, delivers, and analyzes valuable customer feedback and data in real-time, enabling enterprises/SMEs to get meaningful insights at an affordable price. Currently, SurveySensum is working with the Automotive, Insurance, Banking and Healthcare Sectors and helping them move from the traditional survey to online methodology- bringing them insights in real-time & saving them huge costs. Amongst the 100+ clients they work with, some of them are Mercedes, BMW, Nissan, Honda, Allianz Insurance, Manulife Insurance, Apria Healthcare etc
EPISODES
by The EOA Pod
Rajiv Lamba has worked in Southeast Asia, mostly Indonesia, for more than a decade. After his first successful exit he decided to roll the dice again and embark on a new business in market research and eventually founded a competitor to the famous Qualtrics survey company, SurveySensum. After getting to Rajiv and the companies he founded, we dive into the world of SAAS. We discuss the differences between SAAS in the East and West, product iterations in SAAS, how to sell SAAS, and ultimately what it takes to be successful in B2B SAAS in Asia. If you need to learn about SAAS or get caught up with the space this is an episode for you.
